After nearly eight years, Google Plus is calling it quits and pulling the final shade on its remaining users.
While some see this as being no big event, however, I do know those who were actually able to gain traction to their content by growing a following of people who would interact with their content.
What Was Google Plus?
It was a place where content providers could provide a mixed bag of content. Furthermore, it didn’t have all of the stigma attached to it that the likes of both Facebook and Twitter have seemed to pull upon themselves.
See It In Action
Rather than me rambling on for those who may not be familiar with exactly what Google Plus was and how it operated, take time to view the video I have placed below.
Actually, I enjoyed the environment that Google Plus offered. While it didn’t have all the stereotypical hype surrounding it like Facebook, it did offer up a different feel for what a true community should have looked like.
I have to say that I am not truly immersed into the reasoning of why Google decided to call it quits with Google Plus, but I would have to say that it was in part because they were battling with how to effectively monetize it in the fashion that Facebook done for themselves.
However, if you were one of the many who enjoyed the community and environment that Google Plus offered to its users, there is a way for you to migrate the data that you placed upon it.
You will want to take a look into “How To Download Your Data From Google+“.
What’s interesting is this only seems to be affecting the personal G+ accounts. However, if you have a professional GSuite account with them, I’m not sure what this will hold in store.
If you utilize Google My Business, you can rest-at-east, as this will not have any effect upon your listings. Google My Business is its own set of tools with the Google atmosphere.
Google Focusing On Enterprise Features
As I stated earlier in this article, Google appears to be focusing more on the Enterprise level customer. Again, I am assuming this is because they were not able to figure out how to monetize it in the same way that Facebook has achieved.
You can learn more about the new set of services and features they are offering by taking a look at the article here.
What Was Your Experience Like?
Were any of you involved with Google+ and how did you integrate it into your marketing efforts to get your product or services recognized?
I would love to hear about them as well as how you will be focusing your online presence in relationship to social networking and bringing in new people to your content and ideas.
Farewell my dear friend G+, may we meet again on the other side.